NEW: YouGov Poll: Taylor Swift Endorsement Turns More Voters AWAY From Kamala Harris Than Toward Her

Following last Thursday’s presidential debate, Taylor Swift took to Instagram to tell her 284 million followers that she will be casting her presidential vote for Kamala Harris. I know— shocking.

Swift wrote, in part:

I will be casting my vote for Kamala Harris and Tim Walz in the 2024 Presidential Election. I’m voting for @kamalaharris because she fights for the rights and causes I believe need a warrior to champion them. I think she is a steady-handed, gifted leader and I believe we can accomplish so much more in this country if we are led by calm and not chaos. I was so heartened and impressed by her selection of running mate @timwalz, who has been standing up for LGBTQ+ rights, IVF, and a woman’s right to her own body for decades.

While there’s zero wrong with Swift announcing who she’ll support, the question is whether celebrity endorsements matter. Welp, according to the results of a new poll released on Saturday, Swift’s announcement does matter — just not the way she and Kamala Harris think it will.

The YouGov poll found that 8 percent of voters said Swift’s endorsement is “somewhat” or “much more likely” to convince them to cast their ballot for Harris, but 20 percentsaid they are “somewhat” or “much less likely” to vote for Harris after Swift announced her choice. And even more telling, 66 percent of respondents said Swift’s endorsement made zero difference on how they will vote in November.

Here’s more:

Forty-one percent — nearly 460 people — said Swift shouldn’t speak publicly about politics. Thirty-eight percent said she should make public endorsements.

Sixty-six percent of the poll’s participants said they are not Swifties, while 28 percent reported being a fan and 6 percent identified as a big fan. The majority of “big fans” were women, and registered Democrats.

A spokesperson said 337,826 visitors visited vote.gov after clicking a custom link Swift shared on Instagram.

Overall, while 46 percent of people thought Harris won the debate [compared] to 19 percent for Trump, just 6 percent said it caused them to reconsider their vote, while 76 percent said it has not, according to YouGov.

The YouGov poll results are clear. While the “Swifties” go ga-ga over the mediocre (at best) singer, they clearly don’t view her as a political guru. 

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ALSO READ:

Taylor Swift’s Post-Debate Endorsement of Kamala Is Telling About the Democrats’ Confidence

Why Should We Care What Celebrities Think?

Victor Davis Hanson Lays Out 15 ‘Rules for Radicals’ He Says Will Get Kamala Harris Elected

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In other, Saturday Kamala Harris news, as my colleague Bob Hoge reported, even CNN’s Daniel Dale called out the Harris campaign for lying in its social media posts.  Hoge wrote:

We’ve seen some unbelievably biased “journalism” during the ’24 presidential campaign—with perhaps the worst example being the “thumb on the scale” performance by the ABC debate moderators. Another offender is CNN’s Daniel Dale, who gave a thoroughly dishonest “fact-check” of the debate.

But in a surprise development, even Dale felt the need to call out the misinformation machine that is the Kamala Harris social media presence. In an article titled, Fact check: Harris campaign social media account has repeatedly deceived with misleading edits and captions, Dale identified eight posts that were inaccurate. (That’s a nice way of saying they were lies.)

That’s almost tantamount to a “flying pigs alert.” 

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READ MORE:

Even CNN’s Daniel Dale Has to Call Out Kamala Harris Campaign’s Lying Social Media Posts

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The Bottom Line

While I think Taylor Swift is reaching the over-saturation point with the majority of Americans who aren’t Swifties, that ship has already sailed with most Americans–who don’t buy Kamala Harris’ lies.